The numerous industries where AnyChart was applied includes the Email Marketing industry, and today we are publishing a success story about this case.
Extravision, founded in 2004, is a privately owned UK-based email service provider that offers flexible email marketing solutions to both small and large businesses across all sectors. Its products include Extravision Messenger, which enables users to create and send email marketing campaigns, and Extravision Reports — a tool designed to assess the ROI and effectiveness of email campaigns sent via Extravision Messenger.
The challenge was:
- To enhance the display of the top email reporting statistics within Extravision Reports.
- To create a style that is easy for users to interpret and digest.
- To visualize different types of data: opens, clicks, and unsubscribe percentages as well as some time-based metrics.
Solution:
- AnyChart was chosen to visualize the statistics due to its flexibility and opportunity to create visually appealing and readable charts.
- AnyChart has all the features needed to easily configure charts and customize the style.
- Opens, clicks and unsubscribes were displayed in a pie chart format which allows users to see in an instant the success of their email campaigns. Line charts were used to display time-based data.
You can enjoy the full success story here:
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ExtravisionExtravision Chooses AnyChart to Display Email Reporting Statistics >> |
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